Friday, June 20, 2014

TIFF 2014 Ticket Package Changes

TIFF has released information about the tickets and packages available for the 2014 Toronto International Film Festival, on from September 4 to 14, 2014.

Some changes from last year:

  • The TIFF Choice Canadian and City-to-City Packages no longer exist
  • There is a new 'Buzz List' package where you get priority access to five "big-ticket" premium screenings, but it will set you back $1,500
  • There is Rush ticket pricing for regular and premium screenings that is lower than the normal adult ticket pricing
  • Prices have gone up around 1 to 8%, with some exceptions:
  • The Child (under 12) pricing no longer exists, but there is still 25 and Under pricing. For children under 12 that would represent an increase of 15 to 24%
  • The Daytime Pack is the same price as 2013
  • There is no Senior/Student pricing for the Closing Night Gala Film this year
Where there is a more significant pricing difference is in the Regular Flex Pack. The table below shows the difference in prices from last year to this year. Both the 2013 and 2014 prices include taxes but not fees.

Number of Tickets 2013 Price 2014 Price Increase
10 187 200 6.9%
20 373 400 7.2%
30 559 600 7.3%
40 656 800 21.9%
50 706 904 28.0%
60 848 1085 27.9%
70 989 1266 28.0%
80 1130 1447 28.1%
90 1271 1626 27.9%
100 1412 1808 28.0%

As you can see, at the high-end this is a huge jump. Just in case you are wondering if the 2013 prices didn't include tax or something like that, in 2013 I bought a 60 pack and two programme books, and after tax it came to $942. This year, 60 tickets alone will be $1,085 after tax.

I'm not sure why there is such a huge jump in the regular flex package pricing. The My Choice premium packages only went up by 3%. This would seem to be heavily penalizing the avid festival goer that sees a lot of films, or people that pool together to purchase tickets. For 2013, buying a 100 ticket package was 75% of the cost if you bought 10 10-packs. For 2013, buying a 100 ticket package is 90% of the cost if you bought 10 10-packs.




5 comments:

Prices went up because the festival lost a major sponsor (Audi) and no replacement was found.

Do the pacages sell out instantly? I saw on a post from last year someone had a credit card issue and couldn't get a package. I would be very disappointed if I spent so much money for a membership and can't even use the benefits.

Usually it's the Premium packages (My Choice and TIFF Choice) that sell out the first day. Everything else is usually available for a while or doesn't sell out at all.

Real shame about the price hike on the My Choice packages. I usually spring for a Contributor membership and a 40 ticket pack, but with the significant jump in prices this year, I might be looking at less movies.

As of Tuesday afternoon (June 24) the My Choice Premium flex-pack is marked "Off Sale". Everything else is marked "Members Buy Now". Source: http://tiff.net/festivals/thefestival/ticketing/productlist

My experiences at the Toronto International Film Festival. Note this blog is not affiliated with the Toronto International Film Festival Group or the festival itself.
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