Some pros and cons of the new changes for ticketing for TIFF 2012:
- Ticket prices by and large seem to be in line with last year (although see the comments below for discussions on where they do differ); one main area still unclear is the exact pricing for the flex packs; I asked a TIFF staffer, and she didn't know what the exact breakdown would be yet.
- Ability to get up to 4 tickets per screening in My Choice packages, instead of just 1
- New ticket package to select Premium screenings through the advance ticketing process
- New flexible packages to get 20 to 100 tickets in 10-ticket increments
- Can see immediately which tickets are available during the advance ticketing process, giving you more opportunities to select alternative screenings if your first choice is sold out
- Appears that your start time for advance ordering could occur at any time, not necessarily something that may be convenient to you
- If you don't log in as soon as you can, screenings that may have been available at that time could be sold out by the time you do get on
- You only have one shot, and only one hour, to make your selections, so you better be organized
- Will the system actually stand up under the load?
- Will there end up being a crush of people all trying to log in during the evening because their start times occurred during the day?
- If you get booted before you can actually check out, you could just end up with a pile of vouchers that you'll have to manually redeem. If you've experienced the old ordering system, this was a not-uncommon occurrence when the system was busy
I've also seen a few comments, including from TIFF, that people think this online system will eliminate long lines. The old advance ordering process never really had any long lines in terms of getting your schedule or selecting your films or turning in your orders; it was once tickets were selected and exchanges were allowed that lines occurred, but that isn't going to change under the new system. And you're still going to have lines at the box office when individual tickets go on sale; once again, this new system isn't going to solve that problem either.